February 6, 2009 Andy

Friday mail: the inherent risk of using new technology

We talked last week about Twitter and it’s been in the news a lot this week.

Firstly, the was the Stephen-Fry-stuck-in-a-lift escapade, where thousands of people followed the Tweetings of Mr Fry as he and some fellow visitors to Centre Point spent an hour stuck in a lift. Aleksander Orlov, the cute frontman (front-animal?) for the recent Compare the Market campaign, was swift to respond, with updates to the Compare-the-Meerkat website, blog, twitter page, twitpic, Facebook page and so on. See for yourself.

More recently, though, Peter Horrocks, the Director of the Global News at the BBC has been forced to apologise after publicly confirming the recruitment of a number of new section heads to a colleague on Twitter. “Nothing too contentious in that”, I hear you say. Unfortunately, the tweet was sent before the BBC had informed any of the unsuccessful candidates… you can read more here

Enjoy

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