It’s time to light the lights
It’s been a while since I last sent a Friday mail (got sidetracked by the SuperBowl and by the Winter Olympics) but the eternal search continues… So this week we have been looking at different ways agencies have used to approach the age-old issue of selling your pitch in an engaging way. So below are […]
Feeling the need for speed
This week we blend the past and the present; the new world and the old, with links that showcase great examples of 3D, holography, archive footage, air travel, space travel and good old philanthropy. Thanks to Russ, who found the first and last links. Enjoy Immerse yourself in the space race To celebrate the 40th […]
All the Super Bowl Ads in one place
<apologies for the outdated update – not sure why this slipped> For those of you who may have missed it, last night saw the New Orleans Saints champion over the Indianapolis Colts, 31-17 in the XLIV Super Bowl. Now I’m not a huge Gridiron fan, but the Super Bowl does present an intriguing advertising circus, […]
To measure is to know
On my daily commute, I often get talking to the Creative Director of a globally respected digital agency. Aside from his usual moans, which you may recognize (briefing process is “shoddy”, not enough time is ever given to “creative thought”, the “clients never seem to understand” the creative idea etc.) one of our perpetual arguments […]
Feeling the need for speed
This week we blend the past and the present; the new world and the old, with links that showcase great examples of 3D, holography, archive footage, air travel, space travel and good old philanthropy. Thanks to Russ, who found the first and last links. Enjoy Immerse yourself in the space race To celebrate the 40th […]
Show me and I know, teach me and I learn, involve me and I understand
Straight from a snowy Friday in Shoreham, this week’s theme is interactivity – sites or campaigns that require involvement from a user or users as part of the campaign experience. Interestingly enough, the first three examples below are public sector – unsurprising given the sphere of reference, but interesting in that their approach lie beyond […]
A veritable smorgasbord of digital delights
There aren’t many people around today, but I thought it would be fitting to end the year with a Friday Mail: it’s a collection of sites and activities that cover topics that have been discussed and reviewed over the year; a veritable smorgasbord of digital delights. Have a great evening tonight and a Happy New […]
A new year, but old lessons still need to be learned
One of the ongoing discussions in recruitment advertising is on the merits of job boards; the core question centering around the quality of lead that they tend to provide. I’m not going to get into the argument today, but the point here is that we tend to look at job boards on a (fairly) regular […]